互联网金融理论与实务
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¥32.4
(7.2折)
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图文详情
- ISBN:9787302478300
- 装帧:一般胶版纸
- 册数:暂无
- 重量:暂无
- 开本:32开
- 页数:309
- 出版时间:2017-08-01
- 条形码:9787302478300 ; 978-7-302-47830-0
本书特色
本书系统介绍了互联网金融的基本理论和主要业务模式。全书共分14章,类比传统金融,从金融产品及服务、金融组织或实体、金融支持和技术设施以及全球金融重镇四个维度,从宏观、中观和微观三个层面,理论分析和典型案例并举,深入剖析了互联网金融在国内外的实践经验、发展现状和行业趋势。
为便于读者阅读,本书每章遵循共性的结构,从基本理论概念引入,介绍商业模式和相关技术,不仅配有行业实例分析,而且汇集了相关的政策法规和专家观点。从理论到实践,帮助读者全面了解相应行业的产生背景、发展现状和未来展望。
本书可作为高等院校金融、互联网金融、经济、管理等专业研究生教材,亦可作为互联
内容简介
这是一部理论与实践兼顾,深入剖析互联网金融在国内外的实践经验、发展现状与行业趋势的佳作,是读者了解互联网金融行业产生趋势的必读图书。
目录
目
录
**章
互联网金融导论 ··································································································1
**节
互联网金融产生的背景
··················································································1
第二节
互联网金融发展的两种模式
··········································································5
第三节
互联网金融与金融科技
··················································································9
第四节
互联网金融发展相关政策法规
····································································11
第五节
本章小结及AIF观点
···················································································12
第二章
网络借贷 ···········································································································14
**节
概述 ················································································································14
第二节
网络借贷产生的推动因素
············································································16
第三节
网络借贷商业模式
························································································18
第四节
网络借贷的发展阶段
····················································································22
第五节
网贷行业发展现状
························································································25
第六节
网络借贷的风险 ····························································································36
第七节
网贷平台的转型之路
····················································································40
第八节
网络小额贷款 ································································································43
第九节
网贷平台技术 ································································································46
第十节
配套案例 ········································································································47
第十一节
法律法规 ····································································································47
第十二节
本章小结及AIF观点
···············································································50
第三章
众筹 ··················································································································51
**节
众筹的概念 ····································································································51
第二节
众筹的产生和发展
························································································54
第三节
众筹同传统融资模式相比的优势
································································57
第四节
众筹的风险 ····································································································60
第五节
技术支撑 ········································································································63
第六节
配套案例 ········································································································64
第七节法律法规········································································································65
第八节本章小结及AIF 观点···················································································66
第四章网络支付
··········································································································· 67
**节概念导入········································································································68
第二节网络支付········································································································70
第三节国内外网络支付的发展与现状····································································76
第四节网络支付的技术支撑····················································································80
第五节网络支付风险与监管····················································································83
第六节网络支付助力数字普惠金融发展································································88
第七节配套案例········································································································91
第八节相关法律法规································································································92
第九节本章小结及AIF 观点···················································································93
第五章互联网银行、证券、保险及互联网基金
···························································· 95
**节本章概述········································································································95
第二节互联网银行····································································································96
第三节互联网证券··································································································101
第四节互联网保险··································································································104
第五节互联网基金··································································································107
第六节技术支撑······································································································109
第七节配套案例
······································································································110
第八节法律法规
······································································································ 111
第九节本章小结及AIF 观点·················································································113
第六章互联网信托、智能投顾及金融信息平台
···························································115
**节本章概述
······································································································115
第二节互联网信托
··································································································116
第三节智能投顾
······································································································119
第四节金融信息服务平台······················································································125
第五节技术支撑······································································································127
第六节配套案例······································································································128
第七节法律法规······································································································128
第八节本章小结及AIF 观点·················································································130
第七章中国互联网金融创新的热点地区
····································································· 131
**节中国互联网金融发展概况··········································································131
第二节互联网金融发展环境分析··········································································133
第三节北京——环渤海经济圈金融制高点··························································140
第四节上海——长三角洲经济圈双核之一··························································144
第五节杭州——长三角洲经济圈另一核心··························································147
第六节深圳——珠三角经济圈强势崛起的明星城市··········································151
第七节配套案例······································································································156
第八节政策扶持和研究力量··················································································157
第九节本章小结及AIF 观点·················································································158
第八章互联网金融的国际热点区域
············································································ 160
**节概述··············································································································160
第二节北美——互联网金融创新标杆··································································161
第三节英国——互联网金融监管重镇··································································167
第四节互联网金融在欧洲的发展··········································································170
第五节互联网金融在亚洲的发展··········································································173
第六节互联网金融在拉丁美洲的发展··································································174
第七节中东——新兴互联网金融创新热点区域··················································176
第八节配套案例······································································································177
第九节法律法规······································································································180
第十节本章小结及AIF 观点·················································································181
第九章互联网征信:中国和其他国家的实践
······························································ 182
**节互联网征信概述··························································································182
第二节传统征信模式与美国互联网征信的发展··················································186
第三节中国互联网征信发展··················································································196
第四节中国互联网征信的机遇与挑战··································································203
第五节技术支撑······································································································205
第六节配套案例······································································································207
第七节法律法规······································································································207
第八节本章小结及AIF 观点·················································································209
第十章大数据、云计算与金融创新
············································································ 210
**节主要概念及本章概述··················································································210
第二节大数据产生的阶段与类型
··········································································211
第三节大数据分析与金融创新··············································································213
第四节大数据分析在互联网金融的主要应用:征信和风控······························217
第五节云计算在互联网金融创新中的重要作用··················································219
第六节云支付··········································································································223
第七节云计算在互联网金融应用中面临的挑战··················································226
第八节配套案例······································································································228
第九节技术支撑······································································································228
第十节法律法规······································································································230
第十一节本章小结及AIF 观点·············································································231
第十一章比特币、区块链技术与金融创新································································· 233
**节基本概念及本章概述··················································································233
第二节数字加密技术······························································································235
第三节比特币和金融创新······················································································238
第四节区块链和金融创新······················································································243
第五节技术支撑······································································································249
第六节配套案例······································································································252
第七节法律法规······································································································252
第八节本章小结及AIF 观点·················································································253
第十二章互联网金融风险
·························································································· 255
**节互联网金融风险概述··················································································255
第二节互联网金融风险分类··················································································257
第三节互联网金融风险管控··················································································263
第四节互联网金融时代的消费者权益保护··························································269
第五节配套案例······································································································271
第六节技术支撑······································································································272
第七节章节小结及AIF 观点·················································································274
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作者简介
贲圣林 浙江大学管理学院教授,浙江大学互联网金融研究院创始院长。在开启全职学术生涯前,其已在著名金融机构工作20年,历任荷兰银行高级副总裁兼流动资金业务中国区总经理,汇丰银行董事总经理兼工商金融业务中国区总经理,摩根大通银行(中国)有限公司行长及摩根大通环球企业银行全球领导小组成员。目前主要社会兼职有全国工商联执委、中国人民大学国际货币研究所执行所长、浙江省人民政府参事、浙江互联网金融联盟联合主席等。张瑞东 美国内布拉斯加大学林肯分校信息管理学博士, 现任美国威斯康星大学奥克莱尔分校计算机信息系统学终身教授,曾任美国华人国际信息系统协会(ICISA)会长。研究领域包括云计算的架构及优化、区块链及数字货币技术的应用及开发、电子商务、开源技术以及下一代互联网的发展及应用。主要从事计算机网络、数据中心服务器管理及企业级网络资源管理的教学研究工作。多篇学术论文发表在国际学术期刊和重要学术会议上。
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