包邮西部农村居民对医疗服务的认知:基于消费者决策过程理论的实证研究

Part Ⅰ Outpatients Study
List of Abbreviations
Chapter 1 Introduction
1．1 Background
1．2 Research gaps
1．3 Research questions and hypotheses
1．4 Potential contribution
1．5 Research approach and organization
Chapter 2 Literature review
2．1 Health care system in China
2．2 Patient perception of health care service
2．3 Consumer decision process theory
2．4 Patient choice of care provider
2．5 Patient satisfaction
Chapter 3 Methodology
3．1 Research objectives
3．2 Research design
3．3 Data source
3．4 Data collection and sampling
3．5 Data process and statistical analysis
Chapter 4 Result Ⅰ ：Outpatients' choices of care providers in rural
western China
4．1 Descriptive findings
4．2 Internal factors associated with outpatients' choices
4．3 External factors associated with outpatients' choices
4．4 Discussion
Chapter 5 Result Ⅱ：Outpatients' satisfaction in rural western China
5．1 Descriptive findings
5．2 Outpatients' satisfaction item scores
5． 3 Factor analysis
5．4 Determinants of outpatients' satisfaction
5．5 Discussion
Chapter 6 Conclusion
6．1 Policy recommendations
6．2 Limitations
6．3 Perspectives for future work
References
Appendices

Part Ⅱ Inpatients Study
List of Abbreviations
Chapter 1 Introduction
1．1 Background
1．2 Research objectives
1．3 Research methodology and design
1．4 Potential contributions
1．5 Organization of this part
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