包邮实用物流英语

目.录

CONTENTS

Chapter 1　Logistics

.Preview: The Nature and Historical Development of Logistics …………………1

.In-class Activities: Daily Communication and E-mail Writing ………………10

.After-class Activities: Conduct a Case Study …………………………………15

.Vocational Skills: Key Elements of a Presentation ……………………………16

Chapter 2　Warehouse Management

.Preview: The History and Practices of Warehousing …………………………18

.In-class Activities: Receiving Calls and Apology Letter Writing ……………25

.After-class Activities: Share Your Predictions ………………………………28

.Vocational Skills: Context in Presentation ……………………………………29

Chapter 3　Inventory

.Preview: The Signi.cance of Inventory Management ………………………30

.In-class Activities: Oral Report and Brie.ng Writing ………………………39

.After-class Activities: Create Your Brie.ng …………………………………44

.Vocational Skills: Becoming a Successful Presenter …………………………45

Chapter 4　Transportation Management

.Preview: Transportation Modes and Technologies ……………………………47

.In-class Activities: Negotiation on Shipment and Sales Letter Writing ………55

.After-class Activities: Share Your Strategies …………………………………59

.Vocational Skills: Keep Your Audience Engaged ……………………………60

Chapter 5　Packaging

.Preview: The De.nition and Function of Packaging …………………………62

.In-class Activities: Create Your Advertisement ………………………………69

.After-class Activities: Share Your Design ……………………………………73

.Vocational Skills: Verbal Message in a Presentation …………………………75

Chapter 6　Distribution

.Preview: Smart Choice of Distribution ………………………………………80

.In-class Activities: Parcel Tracking and Report Writing ……………………91

.After-class Activities: Share Your Solution ……………………………………95

.Vocational Skills: Non-verbal Message in Presentations ……………………96

Chapter 7　Procurement

.Preview: Procurement Process and History …………………………………98

.In-class Activities: Placing Orders and Memo Writing ………………………106

.After-class Activities: Justify Yourself …………………………………………110

.Vocational Skills：Dressing in Presentation …………………………………111

Chapter 8　Supply Chain Management

.Preview: Signi.cance of E.ective Supply Chain Management ………………113

.In-class Activities: Receiving the Supplier and Complaint Letter Writing …121

.After-class Activities: Conduct a Research ……………………………………126

.Vocational Skill: Methods to Deliver a Presentation …………………………127

Chapter 9　Logistics Information System

.Preview: New Technologies in the Logistics Industry ………………………129

.In-class Activities: Talking about Bills of Lading and

Creation of Commercial Invoice ………………………………………………138

.After-class Activities: Make Interpretations …………………………………143

.Vocational Skill: Factors In.uencing the E.ectiveness of a Presentation ……145

Chapter 10　Customer Service

.Preview: De.nition and Strategies ……………………………………………147

.In-class Activities: Customer Communication and Follow-up

Letter Writing …………………………………………………………………154

.After-class Activities: Create Your Own De.nition …………………………158

.Vocational Skills: Visual Aids in Presentation ………………………………159

Chapter 11　International Logistics

.Preview: De.nition, Function and Trends ……………………………………160

.In-class Activities: Dealing with International Warehousing and Freight ……168

.After-class Activities: Make Comparisons ……………………………………173

.Vocational Skills: Interaction with the Audience as an Expert ………………175

Chapter 12　Third-Party Logistics & Reverse Logistics

.Preview: De.nitions and Functions …………………………………………176

.In-class Activities: Meeting Discussion and Contract Writing ………………186

.After-class Activities: Find the Preferences ……………………………………192

.Vocational Skills: Ways to Make Your Presentation More Interactive ………193