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  • ISBN:9787568940139
  • 装帧:一般胶版纸
  • 册数:暂无
  • 重量:暂无
  • 开本:其他
  • 页数:305
  • 出版时间:2023-08-01
  • 条形码:9787568940139 ; 978-7-5689-4013-9

内容简介

本书的编写以外贸业务的开展为主线,首先介绍了外贸函电的基本知识及写作原则。然后介绍了外贸函电的格式和结构。接着分章节详细介绍了国际商务活动中各种类型函电的撰写及应用:建立关系类外贸函电;咨询和回复类函电;提供产品信息类外贸函电;下单和确认信息类函电;支付类函电;涉及包装及运输的函电;涉及保险的函电;赔付类函电;国际贸易合同;其他类型函电。书中每个章节附有大量往来函电的例文和案例,提供了常用语句,且每个章节后设计有专门的思政板块,以实现价值引领。

目录

Chapter 1 Basic Knowledge of Business Letters Introduction Section One The Meaning of Business Letters Section Two The Roles of Business Letters Section Three Writing Principles of Business Letters Section Four Useful Words and Expressions Section Five Exercises Ideological and Political Garden Chapter 2 Format and Structure of Business Letters Introduction Section One Forrnat of Business Letters Section Two Structure of Business Letters Section Three Addressing Envelopes Section Four Useful Sentences and Expressions Section Five Exercises Ideological and Political Garden Chapter 3 Letters of Establishing Business Relations Introduction Section One Writing Principles Section Two Sample Letters Section Three Sample Analysis Section Four Contrast of Sample Letters Section Five Useful Sentences and Expressions Section Six Exercises Ideological and Political Garden Chapter 4 Letters of Enquiries and Replies Introduction Section One Writing Principles Section Two Sample Letters Section Three Sample Letter Analysis Section Four Contrast of Sample Letters Section Five Useful Sentences and Expressions Section Six Exercises Ideological and Political Garden Chapter 5 Letters of Offers and Counter-offers Introduction Section One Writing Principles Section Two Sample Letters Section Three Sample Letter Analysis Section Four Contrast of Sample Letters Section Five Useful Sentences and Expressions Section Six Exercises Ideological and Political Garden Chapter 6 Letters of Order and Confirmation Introduction Section One Writing Principles Section Two Sample Letters Section Three Sample Letter Analysis Section Four Contrast of Sample Letters Section Five Useful Sentences and Expressions
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