新编商务英语综合教程-学生用书-(第2册)

unit 1 advertisement
　reading i the money in the message
　reading ii advertising on the web
　extension
unit 2 leadership
　reading i characteristics and traits of effective leaders
　reading ii the sensational michael dell of dell computer
　extension
unit 3 information technology
　reading i what makes silicon valley so successful and unique
　reading ii a brave new web
　extension
unit 4 markets
　reading i flea market
　reading ii the natural market