包邮旅游英语--原则观点和惯例(英文版)

Figures & Tables
Abbreviations & Acronyms
Preface
Acknowledgements

1 Introduction to the Contemporary Tourism
Learning objectives
Introduction
Definition of tourism
Travel，tourists & tourism
Tourism as a field of study
A snapshot of contemporary tourism
Conclusion
Key terms
Exercises
Further reading
References

2 The Tourism Industry
Learning objectives
Introduction
Tourist attractions
Accommodation
Tourism intermediaries
Transportation
The public sector
Conclusion
Key terms
Exercises
Further reading
References

3 The Tourism Management
Learning objectives
Introduction
The ABC of tourism management
Marketing management
Operational management
Service delivery management
Tourism management & innovation
Conclusion
Key terms
Exercises
Further reading
References
……
4 The Economic Impact of Tourism
5 The Sociocultural Impact of Tourism
6 The Environmental Impact of Tourism
7 Tourism and Technology
8 The Future of Tourism