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  • ISBN:9787309104431
  • 装帧:一般胶版纸
  • 册数:暂无
  • 重量:暂无
  • 开本:16开
  • 页数:241
  • 出版时间:2022-01-03
  • 条形码:9787309104431 ; 978-7-309-10443-1

内容简介

本书从实训角度,针对跨文化背景和中国特殊的商务环境,对在求职沟通、客户沟通、同事沟通、上下级沟通、商务谈判沟通、危机沟通、媒体沟通等情形下如何进行有效商务沟通作了详细的剖析,提出商务沟通的基本原则、技巧和建议。穿插的大量案例和练习以及附录中对文化差异的阐释,有助于读者快速掌握实务环境中的行动要领,提升处理沟通问题的能力。

目录

Introduction Chapter 1 How to Apply for the Ideal Job 1. First Steps 2. Reading Job Advertisements 3. Analysing a Specific Job Advertisement 4. What to Mention in Your Letter or Email 5. Attracting an Employer's Interest 6. Hints and Tips 7. Practice Makes Perfect Notes for Your Guidance Summary Chapter 2 The Resume and the Interview 1. The Resume or Curriculum Vitae 2. The Essentials 3. Model Resume (Single-page Version) 4. Interview Essentials 5. What Do You Do Now 6. The Big Day 7. What Do I Wear 8. What Questions Will They Ask 9. Be Positive 10. You Do the Talking 11. Dealing with Negatives at the Interview 12. Strength from Weakness 13. Hints and Tips Notes for Your Guidance Summary Chapter 3 Spoken Business Communication 1. Preparing for the Talk 2. Preparing the Content 3. Review 4. Hints and Tips 5. Practice Makes Perfect Notes for Your Guidance Summary Chapter 4 Communicating with Colleagues and Customers 1. Unspoken Messages 2. Friendly Communications 3. Communicating Sensitively 4. Problem Communications 5. Hints and Tips 6. Hearing and Understanding--Achieving Both 7. Action 8. Checking 9. Communicating with Bosses 10. A Fact Notes for Your Guidance Summary Chapter 5 Written Communications 1. Composing Your Message
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