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21世纪大学商务英语系列教材商务英语应用文写作与翻译/林静

21世纪大学商务英语系列教材商务英语应用文写作与翻译/林静

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  • ISBN:9787301128428
  • 装帧:暂无
  • 版次:暂无
  • 册数:暂无
  • 重量:暂无
  • 印刷次数:暂无
  • 开本:16开
  • 页数:224
  • 出版时间:2007-10-01
  • 条形码:9787301128428 ; 978-7-301-12842-8

内容简介

    本书是根据大学选修课的要求及特点,结合对象群体的就业需求, 供一学期使用的全校性选修课教材. 它是一本适合任何专业学生的实用型教科书,它介绍各类常见商业英语应用文的格式、基本框架、语言特点、语言形式,配与实例范文让学生进行一定量的写作演练; 注重外贸合同条款的阅读与理解, 配有大量的翻译练习. 实践证明, 它对学生走出校门,尤其是即将进入合资企业工作的大学生来说具有立竿见影的实用指导价值。

目录

Part One Secretarial Writings
Chapter 1 Note
1.Definition
2.Kinds of Note
3.Examples of Notes/Signs
4.Writing Assignment***
Chapter 2 Notice
1.The General Inforrnation
2.The Writing Guide
3.Model Expressions
4.Examples of Various Notice
5.Writing Assignment
Chapter 3 Poster
1.What's Poster7
2.The Writing Instruction
3.Examples of Poster
4.Writing Assignment
Chapter 4 Announcement
1.The General Information
2.Model Expressions
3.Examples of Various Announcements
4.Writing Assignment
Chapter 5 Report
1.The General Information
2.Model Expressions
3.Examples of Business Reports
4.Writing Assignment
Chapter 6 Memorandum (Memo)
1.Memo and the Structure
2.About the Writing
3.Examples of Memos
4.Writing Assignment
Chapter 7 Agenda
1.Introduction of Agenda
2.Examples of Agenda
3.Some Expressions (of Amendments)
Chapter 8 Minutes
1.Introduction of Minutes
2.The Written Form of Minutes
3.Examples of Minutes
4.Writing Assignment
Chapter 9 Application
1.Tips of Writing a Job Application
2.How to Write an Application Effectively
3.Examples of Applications
4.Writing Assignment ***
Chapter 10 Resume
1.Introduction of sum
2.Example of sum
3.Writing Assignment
Chapter 11 Remendation
1.The Contents Involved
2.The Usual Sentences in the Letter
3.Letters of Self-Remendation
4.Examples of Remendations
Chapter 12 Letters of Introduction
1.Two Kinds of Introduction Letters
2.The Beginning Words of the Letter
3.Examples of Official Letters
4.Examples of Personal Letters
5.Writing Assignment
Chapter 13 Certificate
1.Introduction of Certificate
2.The Usual Expressions
3.Examples of Certificates
4.About Notarial Certificates
5.Commercial Certificates
6.Writing Assignment
Chapter 14 Letters of Resignation
1.About the Writing
2.Example of a Letter of Resignation
3.Writing Assignment
Chapter 15 Advertisement
1.Language Characteristics
2.Ads.in Purchases and Sales (with Chinese Translation)
3.Ads.for Vacancy
4.Usual Abbreviation in Ads.
5.Writing Assignment***
Chapter 16 Letters of Invitation
1.The Writing Skill
2.Expressions in Different Situation
3.Examples of Exhibition Invitations and Acknowledgements
4.Invitation Cards
5.Writing Assignment***
Chapter 17 Letters of Congratulation
1.The Writing of the Letter
2.Patterns and Expressions
3.Examples of Letters of Congratulation
4.Writing Assignment
5.Greeting Card
Chapter 18 Others
1.University Codes of Behavior——More Information*
2.Course Work*
3.Tips to Keep Your Instructors Happy*

Part Two Business Letters
Chapter 1 Sales Promotion
1.The Purpose of Writing 'Sales Letter'
2.How to Write a Good Sales Letter?
3.Examples of Sales Letters
4.Useful Sentences on Sales Promotion
Chapter 2 Ordering
1.What's an Order?
2.The Quality of an Order/an Order-Letter
3.Examples of Ordering
4.Useful Sentences on Ordering
Chapter 3 Urging, Examining and Amending L/C
1.Urging the Establishment of L/C
2.Examining and Amending L/C
Chapter 4 Complains, Disputes and Claims
1.Why do the Complaints Arise?
2.How to Write a Complaint or Claim Letter?
3.How to Write Letters Concerning Disputes7
4.Examples of Correspondence (Letters of Complaints, Disputes and Claims)
5.Useful Sentences on Complaints, Disputes and Claims
6.Some Terms Used in Complaints, Disputes and Claims
7.Exercise

Part Three Contractual Writing and Translation
Chapter 1 What's a Contract?
Chapter 2 The Structure of a Contract
1.Preamble of a Contract
2.Body of a Contract
3.Witness/Final Clause of a Contract
4.The General Clauses Involved in a Contract Summed Up
Chapter 3 Letters of Credit
1.The Definition of L/C
2.Kinds of L/C
3.The Contenfs Involved in an L/C
4.Useful Sentences on L/C
5.Examples of 9 Kinds of L/C
6.Shipping Documents Required under L/C
Chapter 4 Stylistic Features of Contractual Writing
1.Using Archaic Words
2.Using Capitalization
3.'Shall' in Legal English
4.'Should' in Legal English
5.Using Formal Words and Phrases
6.Using Pairs of Synonyms
7.Using 'Include' and the Like
8.Using 'ONLY'
Chapter 5 About Contractual Translation
1.Specific Criteria for Contractual Translation
2.Confusing Synonyms
3.More Examples of Words with Multi-interpretations
4.Exercise
Chapter 6 Translation of the Frequent Clauses in a Contract
1-16.Clauses and Their Translations
17.Exercise
Chapter 7 Contracts and Agreements
1.Sales and Purchase Contracts
2.Sales Agency Agreement
3.Consignment Agreement
4.Compensation Trade Contract

Appendix
Ⅰ.Reference Key to the Writing Assignment
Ⅱ.Reference Key to Part Three, Chapter 6
Ⅲ.Reference Translation of Some Contracts (Chapter 7, Part 3)
Ⅳ.A List of Abbreviations and Simplified Words Commonly Used in Trading Documents
Ⅴ.Frequent Words and Phrases in Foreign Trade
Ⅵ.References
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