商务英语应用文写作

Preface(前言)





Module One Fundamentals of Business Writing in English



（商务英语写作基础）

Section 1 General Strategies of Business Writing in English



(商务英语写作通略)

Section 2 Basic Requirements for Business Letter Writing in English



（商务英语信函写作的基本要求）

Section 3 The Basic Structure of Business Letters in English



（商务英语信函的基本结构）

Section 4 The Basic Layouts and Styles of Business Letters



（商务英语信函的基本格式）

Section 5 Training and Practice



（操练与实践）



Module Two Writings for Everyday Business Communication



(日常商务礼仪文书)

Section 1 Letters of Complaint and Apology



(投诉、道歉信)

Section 2 Letters of Sympathy and Thanks



(慰问、感谢函)

Section 3 Congratulation Letters and Welcoming Speech



(祝贺信和欢迎词)

Section 4 Letters of Introduction and Recommendation



(介绍信和推荐信)

Section 5 Letters of Application and Invitation



(申请书、邀请函)

Section 6 Job Offers and Resignation Letters



(录用函和辞职信)

Module Three Writings for Administrative Documents



(商务办公及行政文书)

Section 1 Notifications / Notices，Announcements and Posters



(通知/启事、公告与海报)

Section 2 E-mails and Faxes



(电子邮件和传真)

Section 3 Notes, Telephone Messages and Memos



(便条、电话留言和备忘录)

Section 4 Name Cards and ID Tags



(名片和个人身份标识牌)

Section 5 Meeting Minutes



(会议记录和会议纪要)

Section 6 Job Advertisements and Dismissal Letters



(招聘启事和解聘函)

Section 7 Job Applications and Resumes



(求职信和求职简历)

Section 8 Certificates



(证明信)

Section 9 IOUs and Receipts



(借据和收据)



Module Four Writings for General Business Activities



(一般商务文书)

Section 1 Business Reports



(商业报告或商情调研报告)

Section 2 Product Description Manuals and Instruction Manuals



(产品描述、说明和使用手册)

Section 3 Corporate profiles



(公司介绍)

Section 4 Questionnaires



(商务调查问卷)

Section 5 Product Brochures and Advertisements



(产品宣传资料、商业广告)



Module Five Writings for Foreign Trade Correspondence



(对外贸易函电)

Section 1 Letters on Establishing Business Relations and Inquiries



(建交、询盘函)

Section 2 Letters on Offers and Counter-Offers



(报盘、还盘函)

Section 3 Letters on Acceptance/ Confirmation and Orders/ Contracts



(接受、确认函与订单、合同函)

Section 4 Letters on Trade Terms Negotiations



(主要交易条款磋商函)



Module Six International Event Documents and Business Contracts



(国际会展文案及商务合同文书)

Section 1 Invitation Letters to Exhibition and Conference



(展会邀请函)

Section 2 Post-Exhibition Reports



(展会报告)

Section 3 Conference and Exhibition Agendas



(展会日程表)

Section 4 Registration, Application and Booth Reservation Forms



(展会注册、申请与展位预订表)

Section 5 Sales Contracts and Sales Confirmation



(销售合同与销售确认书)





Reference(参考文献)