暂无评论
图文详情
- ISBN:9787307228078
- 装帧:一般胶版纸
- 册数:暂无
- 重量:暂无
- 开本:其他
- 页数:139
- 出版时间:2021-12-01
- 条形码:9787307228078 ; 978-7-307-22807-8
内容简介
本书是商务英语专业核心课程“商务英语阅读”的教材。全书分为十一个单元。包括靠前经济与贸易、靠前市场开发、贸易保护、贸易关税、贸易战后果、贸易战案例、贸易间谍、贸易争端解决机制、跨国公司、商务与文化、金融危机等话题。每个单元首先通过对单元问题的讨论,导入单元主题。然后提供相关单元背景知识。接着进入两篇与单元主题相关但又不相同的阅读文章学习。每篇文章的后面,配备了几种不同形式的阅读练习,检测和巩固学生的阅读效果。
目录
Unit 1 International Trade and Economy
Pre-reading Questions
Background Information
Text 1 Trade as an Engine of Economic Growth——Historical Experience
Text 2 Comparative Advantage
Unit 2 Developing International Markets
Pre-reading Questions
Background Information
Text 1 Chinese Companies Explore Opport
Unities in Emerging African Internet Industry
Text 2 Importance of International Business——Benefits of International Business
Unit 3 Trade Protectionism
Pre-reading Questions
Background Information
Text 1 Arguments for Protecting Infant Industry
Text 2 Biggest Threat to Economy
Unit 4 Trade Tariffs
Pre-reading Questions
Background Information
Text 1 Why Tariffs Raise Prices
Text 2 The Effects of Tariffs and Trade Barriers in CBO's Projections
Unit 5 Consequence of Trade Wars
Pre-reading Questions
Background Information
Text 1 It's Not China or the U.S. : Here Are The Trade War's Winners——So Far
Text 2 5 U.S. Industries Hit Hardest by Trump's Latest China Tariffs
Unit 6 Cases of Trade Wars
Pre-reading Questions
Background Information
Text 1 A Trade War with Europe Would Be Larger and More Damaging than Washington's Dispute with China
Text 2 Japan and South Korea Start Trade Wars with Roots in Real War
Unit 7 Spying in International Business
Pre-reading Questions
Background Information
Text 1 A European Perspective on the Arrest of Huawei CFO Meng Wanzhou, Daughter of Ren Zhengfei, in Vancouver
Text 2 Different Ways Corporate Spies Could Be Watching Your Business
Unit 8 International Trade Dispute Resolution
Pre-reading Questions
Background Information
Text 1 The WTO's Existential Crisis: How to Salvage Its Ability to Settle Trade Disputes (Abridged)
Text 2 The WTO's Ruling Should Not Be Viewed as \"Victory\" or \"Defeat\"
Unit 9 Multinational Corporation
Pre-reading Questions
Background Information
Text 1 The Multinational Company Is in Trouble
Text 2 PepsiCo's International Marketing Strategy
……
Unit 10 Culture and Business
Unit 11 Financial Crisis
展开全部
作者简介
段少敏,男,黄冈师范学院外国语学院教授,硕士生导师,高等学校英语应用能力考试委员会委员。中国英汉语比较研究会会员。主要研究方向为话语分析和基础教育英语测试。先后在《外语学刊》《湖北大学学报》《中国英语教学》等刊物发表论文26篇,主持省部级科研课题1项,参与国家课题1项,参与省部级科研课题2项,主编和参编教材3部。2003年获黄冈师范学院首届青年教师科研成果一等奖,2005年获湖北省教学成果奖一等奖,2013年获湖北省教学成果奖三等奖。
本类五星书
本类畅销
-
落洼物语
¥9.0¥28.0 -
北大人文课(平装)
¥16.7¥45.0 -
(平装)北大心理课
¥14.4¥45.0 -
婴幼儿护理师
¥32.3¥38.0 -
原野之窗生物多样性教育课程
¥43.1¥88.0 -
毛泽东思想和中国特色社会主义理论体系概论(2021年版)
¥10.8¥25.0 -
北大哲学课(平装)
¥16.7¥45.0 -
经济法案例评析
¥29.3¥39.0 -
欧美卷-外国文学史-第五版
¥15.2¥39.0 -
综合能源服务导论
¥36.8¥49.0 -
汉语口语速成·基础篇(第三版)(上册)
¥40.8¥48.0 -
初等几何研究
¥3.4¥8.7 -
政治经济学概论(第六版)(高等学校经济管理类核心课程教材)
¥44.2¥52.0 -
常微分方程 (第五版)
¥24.5¥34.0 -
中医基础理论
¥50.7¥59.0 -
马克思主义基本原理2021年版
¥9.9¥23.0 -
大学物理学(第4版)电磁学、光学、量子物理
¥56.7¥81.0 -
∈网络传播概论(第四版)
¥41.9¥59.8 -
(本科教材)西方哲学简史
¥40.6¥58.0 -
VB语言程序设计
¥27.9¥39.8