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  • ISBN:9787517506843
  • 装帧:平装-胶订
  • 册数:暂无
  • 重量:暂无
  • 开本:26cm
  • 页数:180页
  • 出版时间:2023-04-01
  • 条形码:9787517506843 ; 978-7-5175-0684-3

内容简介

本书是一本在校企合作基础上,以外贸全流程的商务交际环节为设计依据,以项目化为编排形式,适合师生互动教学并能充分体现学生主体的教材。本书主要章节包括公司简介、公司结构、公司业绩、产品推广、贸易术语2020、展会、投诉与索赔等。

目录

Project 1 Company Prof'de Module 1 The Jobs Related to Foreign Trade Part 1 Module Task Part 2 Evaluation Module 2 Group Classification and Information Retrieval .. Part 1 Module Task Part 2 Evaluation Module 3 Organize Key Information Part 1 Module Task Part 2 Evaluation Module 4 Presentation Part 1 Module Task Part 2 Evaluation Project 2 Company Structure Module 1 Company Structure Part 1 Module Task Part 2 Evaluation Module 2 Presentation Part 1 Module Task Part 2 Evaluation Project 3 Company Performance Module 1 The Company's Performance and Line Graph Part 1 Module Task Part 2 Evaluation Module 2 Pie Graph and Bar Graph Part 1 Module Task Part 2 Evaluation Module 3 Presentation Part 1 Module Task Part 2 Evaluation Project 4 Product Promotion Module 1 Product Description Part 1 Module Task Part 2 Evaluation Module 2 Product Promotion Design Part 1 Module Task Part 2 Evaluation Module 3 Presentation Part 1 Module Task Part 2 Evaluation Project 5 Making Inquiries Module 1 Inquiry and Quotation Part 1 Nodule Task Part 2 Evaluation Module 2 Presentation Part 1 Nodule Task Part 2 Evaluation Project 6 Price Negotiation Module 1 Price Negotiation Part 1 Module Task Part 2 Evaluation Module 2 Presentation Part 1 Module Task Part 2 Evaluation Project 7 Incoterms 2020 and Shipping Module 1 Incoterms 2020 Part 1 Module Task Part 2 Evaluation Module 2 Terms of Payment Part 1 Module Task Part 2 Evaluation Module 3 Delivery Part 1 Module Task Part 2 Evaluation Module 4 Presentation Part 1 Module Task Part 2 Evaluation Project 8 Trade Fair Module 1 Trade Fair Part 1 Module Task Part 2 Evaluation Module 2 Trade Fair Negotiation Part 1 Module Task Part 2 Evaluation Module 3 Presentation Part 1 Module Task Part 2 Evaluation Project 9 At the Meeting Module 1 Business Meeting Part 1 Nodule Task Part 2 Evaluation Module 2 Presentation Part 1 Module Task Part 2 Evaluation Project 10 Complaints and Claims Module 1 Complaints and Claims Part 1 Module Task Part 2 Evaluation Module 2 Presentation Part 1 Module Task Part 2 Evaluation Project 11 Hometown Introduction Module 1 Hometown Introduction Part 1 Module Task Part 2 Evaluation Module 2 Presentation Part 1 Module Task Part 2 Evaluation References
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