经贸英语-(第2版)

Unit 1 Business and Trade
Module I Lead-in:Looking&Thinking
Module Ⅱ Listening&Speaking
Reading A InternationalTrade
Reading B Yard Sales in the United States
Module IV Linking up; Reading Skills & Word Building
Module V Building-up More Skills
Module VI Funny Time

Unit 2 CompanyPresentations
Module I Lead-in: Looking & Thinking
Module Ⅱ Listening & Speaking
Reading A A Trend-Businesses Today Go Global
Reading B IKEA-Making Life Better
Module IV Linking up: Reading Skills & Word Building
Module V Building-up More Skills
Module VI Funny Time

Unit 3 Conference and Exhibition
Module I Lead-in: Looking & Thinking
Module Ⅱ Listening & Speaking
Module Ⅲ Reading&Understanding
Reading A Trade Show-A Promising Industry
Module IV Linking up: Reading Skills and Word Building
Module V Building-up More Skills
Module VI Funny Time

Unit 4 New Retailing Program
WorkObjectives
Module I Lead-in: Looking & Thinking
Module Ⅱ Listening & Speaking
Module Ⅲ Reading&Understanding
Reading A Factory-to-Store Strategy Pays Off for US Retailer
Reading B Carrefour-World's Largest Food Retailer
Module IV Linking up: Reading Skills and Word Building
Module V Building-up More Skills
Module VI Funny Time

Unit 5 Business Dinner
Module I Lead-in: Looking & Thinking
Module Ⅱ Listening&Speaking
Reading A Doing Business over Meals
Reading B A Bigger and Better Reception
Module IV Linking up: Reading Skills and Word Building
Module V Building-up More Skills
Module VI Funny Time

Unit 6 Brands
WorkObjectives
……

Unit 7 Money and Banking Matter
Unit 8 Marketing
Unit 9 Customer Service
Unit 10 Starting up Your Own Business