- ISBN:9787121310454
- 装帧:暂无
- 册数:暂无
- 重量:暂无
- 开本:32开
- 页数:262页
- 出版时间:2017-06-01
- 条形码:9787121310454 ; 978-7-121-31045-4
本书特色
本书基于"互联网 ”现代农业背景,对"互联网 ”现代农业的本质内涵、产生发展、及农业领域供给侧改革的实践情况、未来走向等具体问题进行了探讨。本书总体分为三个篇章:*篇章为背景篇,分为3章,阐述"互联网 ”的实质和发展背景、我国传统农业存在问题,以及互联网怎样改造传统农业;第二篇章为实践篇,分为8章,以选取国内典型案例及优势平台企业为介绍对象,重点剖析"互联网 ”具体产业的实践成果;第三篇章为展望篇,分为2章,对《"互联网 ”现代农业三年行动实施方案》进行深刻解读及对未来"互联网 ”现代农业走向进行展望。
内容简介
本书基于"互联网+”现代农业背景,对"互联网+”现代农业的本质内涵、产生发展、及农业领域供给侧改革的实践情况、未来走向等具体问题进行了探讨。本书总体分为三个篇章:**篇章为背景篇,分为3章,阐述"互联网+”的实质和发展背景、我国传统农业存在问题,以及互联网怎样改造传统农业;第二篇章为实践篇,分为8章,以选取国内典型案例及优势平台企业为介绍对象,重点剖析"互联网+”具体产业的实践成果;第三篇章为展望篇,分为2章,对《"互联网+”现代农业三年行动实施方案》进行深刻解读及对未来"互联网+”现代农业走向进行展望。
目录
**篇 背景篇
第1 章 “互联网 ”的本质 ····································································· 3
1.1 “互联网 ”是中国历史上第三次互联网革命 ··················· 4
1.2 中国社会正式步入互联网红利时代 ··································· 10
1.3 “互联网 ”时代,中国必将超越 ···································· 15
1.4 “互联网 ”不等同于“ 互联网” ·································· 16
参考文献 ····················································································· 20
第2 章 传统农业的瓶颈与挑战 ······························································ 21
2.1 农业特征及其属性 ····························································· 22
2.2 我国农业面临的瓶颈与困境 ·············································· 23
2.3 从传统农业到“互联网 ”现代农业································· 26
参考文献 ····················································································· 29
第3 章 “互联网 ”重构农业全产业链 ················································ 31
3.1 “互联网 ”构建农业新生态 ············································ 32
X│互联网 农业 农业供给侧改革实践
3.2 互联网与现代农业快速融合 ·············································· 34
3.3 站在风口上的“互联网 ”现代农业································· 38
第二篇 实践篇
第4 章 “互联网 ”猪产业 ··································································· 43
4.1 农信互联与猪联网 ····························································· 44
4.2 猪联网的产品模式 ····························································· 48
4.3 猪联网的经济与社会效益 ·················································· 66
4.4 案例故事 ············································································ 70
4.5 农信的模式和未来 ····························································· 77
第5 章 “互联网 ”牛产业 ··································································· 79
5.1 阿牧网云介绍 ····································································· 80
5.2 阿牧网云的核心产品 ························································· 83
5.3 阿牧网云的商业模式 ························································· 89
5.4 案例故事 ············································································ 90
第6 章 “互联网 ”土地流转 ································································ 93
6.1 广东地合 ············································································ 94
6.2 土流网 ·············································································· 101
第7 章 “互联网 ”农资电商 ······························································ 113
7.1 爱种网 ·············································································· 114
7.2 大丰收168 农资 ······························································· 127
第8 章 “互联网 ”农技服务 ······························································ 139
8.1 云种云养 ·········································································· 141
8.2 农管家 ·············································································· 154
目 录│XI
第9 章 “互联网 ”农村金融 ······························································ 166
9.1 农管家 ·············································································· 167
9.2 农分期 ·············································································· 173
第10 章 “互联网 ”生鲜电商 ··························································· 185
10.1 公司简介 ········································································ 186
10.2 主要做法 ········································································ 186
10.3 经验效果 ········································································ 189
10.4 “欣欣尚农”电商服务平台的商务模式 ······················· 190
第三篇 展望篇
第11 章 “互联网 ”精准扶贫 ···························································· 197
11.1 京东的“互联网 ”精准扶贫战略 ································· 198
11.2 京东“互联网 ”精准扶贫的生命力 ····························· 200
11.3 京东的扶贫及实践 ························································· 203
11.4 “互联网 ”精准扶贫未来发展趋势 ····························· 220
参考文献 ··················································································· 223
第12 章 农业部《“互联网 ”现代农业三年 行动实施方案》解读 ···· 225
12.1 《方案》要点解析 ························································· 226
12.2 《方案》对农业行业的影响 ·········································· 230
参考文献 ··················································································· 232
第13 章 农业供给侧改革政策解读 ····························
作者简介
北京农信互联科技有限公司 农信研究院院长,中国互联网协会农村信息服务工作委员会秘书长,北京农业互联网联盟秘书长。毕业于中国农业大学,硕士研究生;发表国内外研究论文10余篇,参与撰写农业信息化、涉农互联网领域相关著作8部。曾经就职于美国杜邦公司,国家农业信息化工程技术研究中心,京东集团发展战略部首席农业电商规划师。主要从事农业与农村信息化、农业电子商务、农业产业互联网领域研究、规划及战略合作。曾参与两次对汪洋副总理的农业电商、农业互联网领域汇报工作准备;承接科技部、北京科委、北京商委等多项农业大数据、电商领域相关项目;多次作为专家参与发改委、农业部等组织的座谈会议;参与促成多项涉农电商战略合作,如京东与美国杜邦公司的合作、农信互联"猪交所”与农业部"国家生猪市场”合并、农信互联与中国电信、中国农业科学院等机构的合作。2016年获中关村大数据产业联盟"领军人才奖”。
-
世界尽头的咖啡馆
¥15.8¥45.0 -
蛤蟆先生去看心理医生
¥19.8¥38.0 -
《标点符号用法》解读
¥5.3¥15.0 -
咬文嚼字二百问
¥13.7¥32.0 -
从零开始的女性主义
¥25.0¥52.0 -
字海探源
¥23.4¥78.0 -
乡土中国
¥12.2¥26.0 -
与内心的恐惧对话:摆脱来自亲人的负能量
¥34.1¥48.0 -
从白大褂到病号服:探索医疗中的人性落差
¥17.2¥39.8 -
社会学:原来这么有趣有用
¥9.0¥36.0 -
始于极限:女性主义往复书简(八品)
¥33.6¥59.0 -
你能写出好故事-写作的诀窍.大脑的奥秘.认知的陷阱
¥13.5¥32.8 -
那一定是心理问题:科学识别身体和心理发出的求救信号
¥19.2¥52.0 -
理解生命
¥10.5¥32.8 -
焦虑心理学:不畏惧、不逃避,和压力做朋友
¥16.3¥38.0 -
中国人的精神
¥14.8¥29.0 -
记忆错觉-记忆如何影响了我们的感知.思维与心理
¥23.9¥39.8 -
上大演讲录(1922-1927卷)(九品)
¥14.0¥52.0 -
乌合之众:大众心理研究
¥11.0¥36.8 -
那时的大学
¥12.1¥28.0