商务英语快速阅读

Unit 1 Advertising Part A Section A International Advertising Section B Advertising vs. Promotion On Guard Against Advertising Part B Section A Advertising Section B Advertising and Economic Development Section C What Is International Advertising? Unit 2 Inflation Part A Section A Inflation Section B How Is Inflation Measured Gold and Inflation Part B Section A Costs and Effects of Inflation Section B Why Inflation Helps Disguise Falling House Prices Section C US Inflation Unit 3 International Marketing Part A Section A International Marketing Section B Market Economies What, How, and for Whom in the Market Economy Part B Section A What Is International Marketing Strategy Section B Marketing Myopia Section C Market Research Unit 4 International Settlements Part A Section A …… Unit 5 International Trade Unit 6 Banking Unit 7 E-commerce Unit 9 Management Unit 10 Stocks Unit 11 Accounting Unit 12 Corporation Unit 13 Economics Unit 14 Foreign Exchange Unit 15 Patent