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- ISBN:9787302505938
- 装帧:暂无
- 册数:暂无
- 重量:暂无
- 开本:16开
- 页数:217
- 出版时间:2021-01-01
- 条形码:9787302505938 ; 978-7-302-50593-8
内容简介
随着经济全球化的发展,国际商务合作越来越频繁,恰当得体的商务礼仪是确保商务活动顺利进行的重要一环。因此,国际商务礼仪也成为商务相关专业学生的必修课。 《国际商务礼仪(英文版)》吸收了前沿的国际商务礼仪理论和实践成果,围绕商务礼仪概要、商务形象礼仪、商务办公礼仪、商务通讯礼仪、商务谈判礼仪、商务休闲礼仪、跨文化商务礼仪、工作申请及面试礼仪八个话题,介绍了国际商务活动中的基本礼仪常识;《国际商务礼仪(英文版)》选材新颖、语言地道、配套资源齐全,具有很强的实用性,既可以作为高校商务英语、翻译、国际商务、国际贸易等商务相关专业的教材,也可以供政府、企业相关部门的商务培训所用。
目录
Unit 1 Fundamentals of Business Etiquette
Lead-in
Reading
Text: Essentials of Business Etiquette
Business Etiquette Tips: Protocol of Introducing People
Situational Dialogue on Introduction Etiquette for First Meeting
Exercises
Business Etiquette Self-test
Unit 2 Businesslmage Etiquette
Lead-in
Reading
Text: Projecting a Trustworthy Business Image
Business Etiquette Tips: Protocol of Exchanging Business Card
Situational Dialogue on Image Etiquette for Dress Codes
Exercises
Business Image Etiquette Self-test
Unit 3 Business Office Etiquette
Lead-in
Reading Text: Overview of Office Etiquette
Business Etiquette Tips: Small Talk
Situational Dialogue on Office Elevator Etiquette
Exercises
Business Office Etiquette Self-test
……
Unit 4 Business Telecommunication Etiquette
Unit 5 Business Negotiating Etiquette
Unit 6 Business Leisure Etiquette
Unit 7 Cross-culturaIBusiness Etiquette
Unit 8 Job Application and Interview Etiquette
References
Lead-in
Reading
Text: Essentials of Business Etiquette
Business Etiquette Tips: Protocol of Introducing People
Situational Dialogue on Introduction Etiquette for First Meeting
Exercises
Business Etiquette Self-test
Unit 2 Businesslmage Etiquette
Lead-in
Reading
Text: Projecting a Trustworthy Business Image
Business Etiquette Tips: Protocol of Exchanging Business Card
Situational Dialogue on Image Etiquette for Dress Codes
Exercises
Business Image Etiquette Self-test
Unit 3 Business Office Etiquette
Lead-in
Reading Text: Overview of Office Etiquette
Business Etiquette Tips: Small Talk
Situational Dialogue on Office Elevator Etiquette
Exercises
Business Office Etiquette Self-test
……
Unit 4 Business Telecommunication Etiquette
Unit 5 Business Negotiating Etiquette
Unit 6 Business Leisure Etiquette
Unit 7 Cross-culturaIBusiness Etiquette
Unit 8 Job Application and Interview Etiquette
References
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