- ISBN:9787302190929
- 装帧:暂无
- 册数:暂无
- 重量:暂无
- 开本:32开
- 页数:216 页
- 出版时间:2009-12-01
- 条形码:9787302190929 ; 978-7-302-19092-9
本书特色
《财务管理策略》:Part of Tsinghua University Texts, Financial Strategies for theManager includes a range of financial management issues suchas financial statement analysis, a systematic approach to financialperformance appraisal, liquidity management and sales growth,working capital management, budgeting, foreign exchangeand interest rate risk management, and a most useful tool notnormally understood - EVA. The book is written in a concise andaccessible style, minimizing the use of the technical jargon andcomplicated mathematical formulae. Included exercises enhancestudent learning and examples bolster ability to understand anduse concepts in day-to-day situations. The material was originallydeveloped for a large corporate client in the telecommunicationsbusiness to assist non-financial managers in understandingfinancial theories in a practical way. It was expanded andrevised into a text for a post-graduate course of the Asia/PacificManagement Co-operative Program, Capilano University, BC,Canada. Charles Priester is a professor at Capilano Universityof Canada; Jincheng Wang is a professor at the InternationalBusiness School of Tianjin Foreign Studies University of China.
目录
节选
《财务管理策略》专为非财务经理们学习财务理论而准备:内容包括财务管理中的一系列重要问题。包括财务报表分析、系统的财务评估方法、资产流动性管理与销售增长、流动资本管理、预算、外汇与利率风险管理以及一个非常有用但不易理解的工具——经济增值(EVA)。
相关资料
插图:The search for a higher Asset Yield (doing more with less) is a universalphenomenon. It has made the world of business increasingly less hospitable tothe average company. In the nobler past, a moderately well-run company, whose Asset Yield was steadyand comfortably exceeded its Cost of Capital, could happily survive for years. In today's demanding and relentless business climate, such companies do notsurvive. You either continuously improve your Asset Yield, just to keep up withyour competitors, or you go under. The winners in this new, tough business climateare the companies that manage to produce a growth rate in Asset Yield that isfaster than their competitor's growth rate. This new reality pervades the entireindustrial world, and today's business entity has to do well in this new reality. One final observation about Asset Yield and Cost of Capital: the world's financialmarkets decide what a particular company's Cost of Capital will be. Successfulcompanies are popular with investors and lenders, and as a result they enjoylower costs of capital. Unsuccessful companies are punished by disappointedinvestors and lenders with higher costs of capital. This is the cruel reality of themarketplace——learn to perform well or else! The good aspect of trying to maximize the difference between Asset Yield andCost of Capital is that even small improvements in these two percentages aremagnified and result in much bigger improvements in the difference between thetwo percentages. Readers who are familiar with accounting may safely ignore the materialstarting with 1.3 up to and including exercise 1D. Let us now focus on the right side of the Balance Sheet, i.e., the source of fundswith which these assets were obtained. Remember that n page 1 - 2 we said thatthe second aspect of Financial Management is the task of trying to minimize thecost of capital in the long run. This will be the minor focus
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