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- ISBN:9787566309624
- 装帧:一般胶版纸
- 册数:暂无
- 重量:暂无
- 开本:16开
- 页数:271
- 出版时间:2014-02-01
- 条形码:9787566309624 ; 978-7-5663-0962-4
本书特色
《经贸英语阅读(第二版)》用英语介绍经济学、发展经济学、国际经济学、国际贸易理论、国际贸易政策与措施、国际贸易实务、国际商务谈判、国际金融、货币银行学、国际投资、会计、国际商法、市场营销和经济管理等领域的某些相关专业知识,同时通过课后练习让读者巩固所学内容,提高英语应用能力,从而达到培养“两条腿走路”的复合型人才之目的。
内容简介
本书用英语介绍经济学、国际贸易理论、国际贸易政策措施、国际贸易实务、国际金融、国际商法、市场营销和经济管理等领域的某些相关专业知识,设有相关练习题,让英语专业的读者学习商务专业知识的同时,对该门商务学科有一个粗略的了解,提高英语应用能力。
目录
chapter one economics经济学
text a microeconomics and macroeconomics
text b the income
text c economics basics:production possibility frontier(ppf)and
opportunity cost
chapter two development economics发展经济学
text a what is development economics
text b the harrod
text c china:protecting the environment and improving livelihoods of
farmers
chapter three international economies国际经济学
text a what is international economics
text b the international economy
text c factor—endowment theory
chapter four international trade theories国际贸易理论
text a absolute cost theory
text b comparative cost theory
text c the world trade organization
chapter five international trade policies and measures国际贸易政策与措施
text a free 7rade or protectionism7
text b free trade in asian style
text c trade policy tools
chapter six international trade practice国际贸易实务
text a incoterltis 2010
text b cargo insurance guide
text c letter of credit r
chapter seven international business negotiation国际商务谈判
text a a beginner’s guide to international business negotiations
text b united states business etiquette
text c eight steps to success in negotiating--importance of business
negotiating
chapter eight international finance国际金融
text a the imf’s role at a g1ance
text b exchange rates
text c effort to balance international payments
chapter nine monetary banking货币银行学
text a money and banks
text b who needs a swiss bank
text c what is money
chapter ten international investment国际投资
text a foreign direct investment
text b trends and recent developments in foreign direct investment
text c china is the most promising source of fdi
chapter eleven accountancy会计
text a accounting and auditors
text b marsh to make payments more transparent
text c accounting for advertising costs
chapter twelve international business law国际商法
text a formation of agency
text b contract law
text c what is consideration9
……
appendix business terms商务术语
text a microeconomics and macroeconomics
text b the income
text c economics basics:production possibility frontier(ppf)and
opportunity cost
chapter two development economics发展经济学
text a what is development economics
text b the harrod
text c china:protecting the environment and improving livelihoods of
farmers
chapter three international economies国际经济学
text a what is international economics
text b the international economy
text c factor—endowment theory
chapter four international trade theories国际贸易理论
text a absolute cost theory
text b comparative cost theory
text c the world trade organization
chapter five international trade policies and measures国际贸易政策与措施
text a free 7rade or protectionism7
text b free trade in asian style
text c trade policy tools
chapter six international trade practice国际贸易实务
text a incoterltis 2010
text b cargo insurance guide
text c letter of credit r
chapter seven international business negotiation国际商务谈判
text a a beginner’s guide to international business negotiations
text b united states business etiquette
text c eight steps to success in negotiating--importance of business
negotiating
chapter eight international finance国际金融
text a the imf’s role at a g1ance
text b exchange rates
text c effort to balance international payments
chapter nine monetary banking货币银行学
text a money and banks
text b who needs a swiss bank
text c what is money
chapter ten international investment国际投资
text a foreign direct investment
text b trends and recent developments in foreign direct investment
text c china is the most promising source of fdi
chapter eleven accountancy会计
text a accounting and auditors
text b marsh to make payments more transparent
text c accounting for advertising costs
chapter twelve international business law国际商法
text a formation of agency
text b contract law
text c what is consideration9
……
appendix business terms商务术语
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