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新闻与传播学专业英语/展江

新闻与传播学专业英语/展江

1星价 ¥33.6 (8.0折)
2星价¥33.6 定价¥42.0
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  • ISBN:9787811050936
  • 装帧:一般胶版纸
  • 册数:暂无
  • 重量:暂无
  • 开本:其他
  • 页数:253
  • 出版时间:2017-04-01
  • 条形码:9787811050936 ; 978-7-81105-093-6

内容简介

  作为一本专业英语的教材,练习题的编写着重于对各单元文本的理解、专业词汇的掌握和运用英语对各单元主题的进一步讨论。  练习题的具体编排如下:①回答问题。针对每单元的文本设计了8~10个问题,这些问题既有针对文章具体内容的,也有从文本衍生的一些问题,通过回答问题加深学生对文本的理解。②听写。选择主题和难易程度与各单元文本一致的段落进行听写练习,也可用于背诵或翻译练习。③填空。选择主题和难易程度与各单元文本一致的段落,抽去8-10个词汇(尽量选择专业词汇),由学生根据自己的理解进行填写,帮助学生进一步记忆相关词汇并掌握其用法。④讨论。围绕各单元的主题进行讨论,让学生对各单元的主题进行进一步思考,并帮助学生熟练使用各单元文本中的词汇和语句,也可用于写作练习。

目录

Unit 1 What Is News? What Is News:Some Arwer Past and Present Why We Need News Unit 2 What Is Commmunication? What Is Communication Three Communication Markets Unit 3 Newspaper Newspaper:A Brief History J oseph Pulitzer Unit 4 Book Variety in Book Publishing The Lesso of Harry Potter Unit 5 Magazine Evolution of Periodicals Modern Magazine Publishing:The Speized Audiencd Unit 6 Film The Production of Films Charlie Chaplin Unit 7 Radio Radio Station Formats New Competition in Radio Unit 8 TV The History of TV The Creation of Sesame Street Unit 9 Internet Making Internet History Weblog Unit 10 Journalism Nine Elements of Journalism What Is Journalism for? Unit 11 Press Freedom History of Press Freedom The Zenaer Case Unit 12 Photo,Comic & Cartoon Comic Strip Robert Capa Unit 13 Propaganda Propaganda Carrier of Propaganda Information Unit 14 Advertising & Public Relation A Bird's-Eye View on Advertising The Growth of Public Relatior Unit 15 Media Laws The Reporter's Rights Cameras in the Courtroom Unit 16 Ethics SPJ Code of Ethics Janet Cooke and Jimmy's World Unit 17 Communication Education & Media Literacy An Overview of Graduate Curricuhr at the Annenberg School for Communication at the Univenity of Penmylvania Defining Media Literacy Unit 18 Communication Studies Theories of Commtmication The Agenda-Setting Function of the Media Key to Exercise 参考译文 Bibliography
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