包邮跨境电商英语

Unit 1Introduction to Crossborder Ecommerce 跨境电子商务概述1Task AMain Models of CrossBorder ECommerce 跨境电子商务的主要模式1Task BIntroduction to Platforms 跨境电商平台介绍18Unit 2Product Listing 产品详情46Task AProduct Selection 选品46Task BProduct Information 产品信息61Unit 3Marketing Management 营销管理74Task AOnsite Promotion 站内推广74Task BOffsite Marketing 站外营销91Unit 4Product Price 产品价格114Task AProduct Pricing 产品定价114Task BPrice Negotiation 价格磋商133Unit 5Product Payment 产品支付155Task APayment Method and Payment Process 支付方式及支付流程155Task BPayment Failure and Refund 支付失败及退款175Unit 6Shipping and Delivery 物流服务195Task AProduct Packaging 产品包装195Task BShipping Method 物流方式214Unit 7Aftersales Communication 售后沟通233Task AComplaints and Disputes 投诉和纠纷233Task BReviews and Feedback 评价和反馈248Unit 8Customer Management 客户管理262Task ACustomer Acquisition 客户获取262Task BCustomer Maintenance 客户维护276