Ren Zhengfei Lessons from Battle-任正非的竞争智慧-英文版

CHAPTER 1 Stepping into Battle: the Courage to Make Choices 1. Opportunity and Timing 2. Foundation of Huawei - Ren Zhengfei Taking Chances 3. China's Telecoms Industry - A Deep Pond with Plenty of Big Fish in It CHAPTER 2 Personality Is Destiny 1. Hardships during Childhood 2. Effortful Study in the Army 3. Late Blooms Brought On by Fierce Battles CHAPTER 3 Technology Market and the Customer 1. Technological Innovation - the Way to Become a Top Global Equipment Supplier 2. Marketing - Where R&D Begins and Ends 3. Focusing on Customers - Customer Satisfaction Is the Benchmark for a Good Product CHAPTER 4 Fighting a Courageous Battle 1. Capturing the Domestic Market with a Flanking Strategy 2. Venturing into International Markets CHAPTER 5 Strong Leadership 1. The Understated Legend 2. Avoiding the Fate of a Short-Iived Hero 3. Learning as a Driving Force CHAPTER 6 Dominating the Market by Building and Elite Talent Pool CHAPTER 7 Management-Driven Success CHAPTER 8 Living in Crisis CHAPTER 9 Increasing Resources,Maintaining Strategic Advantage CHAPTER 10 Perseverance is Competitiveness