高级职业英语读写教程-2-第二版

Unit 1 Understanding Cultural Differences
Section 1 Before-class Activities: Getting Things Ready
Section 2 In-class Activities: Things to Do
International Business Etiquette
Section 3 Things to Write
Writing an Essay
Section 4 After-class Activities: More Things to Do

Unit 2 Conducting a Survey
Section 1 Before-class Activities: Getting Things Ready
Section 2 In-class Activities: Things to Do
Conducting a Survey
Section 3 Things to Write
Writing a Report
Section 4 After-class Activities: More Things to Do

Unit 3 Making a Presentation
Section 1 Before-class Activities: Getting Things Ready
Section 2 In-class Activities: Things to Do
Make an Effective Presentation
Section 3 Things to Write
Describing a Chart
Section 4 After-class Activities: More Things to Do

Unit 4 Establishing Business Relations
Section 1 Before-class Activities: Getting Things Ready
Section 2 In-class Activities: Things to Do
Building Business Relationships
Section 3 Things to Write
Writing a Business Liason Letter
Section 4 After-class Activities: More Things to Do

Unit 5 Promoting Products and Services
Section1 Before-class Activities: Getting Things Ready
Section2 In-class Activities: Things to Do
Selling a Product & Service
Section3 Things to Write
Describing Products and Services
Section4 After-class Activities: More Things to Do

Unit 6 Attending Fairs and Exhibitions
Section1 Before-class Activities: Getting Things Ready
Section2 In-class Activities: Things to Do
Which Trade Show to Attend?
Section3 Things to Write
Preparing a Catalogue
Section4 After-class Activities: More Things to Do

Unit 7 Managing Human Resources
Section1 Before-class Activities: Getting Things Ready
Section2 In-class Activities: Things to Do
Human Resource Management
Section3 Things to Write
Writing a Job Offer Letter
Section4 After-class Activities: More Things to Do

Unit 8 Starting Your Business Online
Section1 Before-class Activities: Getting Things Ready
Section2 In-class Activities: Things to Do
How to Start Your Business Online
Section3 Things to Write
Making a Business Plan
Section4 After-class Activities: More Things to Do

Vocabulary
Phrases