图文详情
- ISBN:9787030471543
- 装帧:暂无
- 册数:暂无
- 重量:暂无
- 开本:16开
- 页数:323
- 出版时间:2016-02-01
- 条形码:9787030471543 ; 978-7-03-047154-3
本书特色
《管理:如何起作用?》分享的是一种“润物细无声”的感觉,管理总是潜移默化地影响着我们。因此,我们要自然而然地体会管理、理解管理。 全书分为若干主题,包括虚拟现实、国企转型、军工精神、制造业、创业、人才培养、一线工作、理论思考。所有这些看似并无联系的主题,都离不开一个深层次的思考——管理如何发挥作用?案例呈现、现实问题讨论、理论阐述,无论是哪种形式,都是我们一起寻找管理的过程。我们期待您的加入,期待与您交流。
内容简介
**部分,虚拟现实。社会和组织在走向虚拟化,要想让管理发挥作用,我们必须重视越来越明显的虚拟特征。第二部分,国企转型、军工与制造企业。在新一轮的国企转型大潮下,我们到了更多思考根本问题的时候了,国有企业是一种独特的存在,它如何转型?
目录
**篇 虚拟现实 valve 游戏公司,500 人的世界级企业·······················3 valve 团队,“cabal process”······················· ·· 20 valve 招聘,宇宙间头等大事···························34 valve 大事记、引擎、steam平台、mod、员工手册与同行················42 未来的管理世界:虚拟化与个性化························· 57 第二篇 国企转型、军工与制造业 上海外高桥造船公司的成就···························· 65 外高桥造船公司的劳务工管理经验 ························ 69 外高桥造船公司的生产运营管理经验························ 79 外高桥造船公司的研发设计经验 ························· 89 外高桥造船公司的营销服务经验·························· 95 外高桥造船公司的组织设计经验 ························· 100 国企转型,突破口在哪里? ··························· 107 国企转型,构建战略联盟业务生态 ······················· ·110 国企转型,建立联盟型组织 ··························· 113 国企转型,增加总部的服务功能 ························· 115 国企转型,改变用工方式 ···························· 118 国企转型,持续加大研发投入···························121 国有企业发展方式思考······························125 军工企业,需要新军工精神吗? ························· 127 军工精神的三个重要来源···························· 131 江南精神的历史内涵和现实意义························· 134 第三篇 创 业 zeus,探索时尚与科技的结合 ··························145 聚美优品:化妆品专业电商 ··························· 154 创业,如何发现不可能失败的机会?······················· 170 创业者,如何选择合作伙伴? ·························· 173 第四篇 人 才 培 养 丰田人才培养,大野与神谷建立的基础······················· 179 丰田推崇的在职培训 ······························ 185 丰田如何培养现场管理者 ···························· 193 丰田销售体系的人才培养 ···························· 199 丰田人才培养案例······························· 208 丰田四大培训机构 ······························· 214 人才培养的基本思考 ······························ 219 人才培养的三种基本方式 ···························· 229 如何培养管理人才? ······························ 234 第五篇 一 线 工 作 一线工作,管理应该在的地方 ···························241 底层劳务工的难题 ······························· 244 一线工作者:it 码农 ····························· 247 一线工作者:超市人 ······························ 251 一线工作者:海运人 ······························ 259 沪东中华的张翼飞焊接工作室 ·························· 265 中海油的泥浆工程师·······························268 第六篇 理 论 思 考 泰勒的思考 ·································· 273 霍桑实验与梅奥 ································ 282 巴纳德论领导(上) ······························· 297 巴纳德论领导(下) ·······························305 管理的三种能力 ································ 317 后记 ····································· 322
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