世纪商务英语阅读教程:基础篇 I

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作者：王洗薇

出版社：大连理工大学出版社

本类榜单：外语

分类：外语 > 行业/职业英语

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ISBN：9787568513609
装帧：一般胶版纸
册数：暂无
重量：暂无
开本：16开
页数：162
出版时间：2018-03-01
条形码：9787568513609 ; 978-7-5685-1360-9

内容简介

　　《世纪商务英语阅读教程（基础篇1 第6版）/“十二五”职业教育国家规划教材》共10个单元，话题围绕生活中的商务，从西方文化引入，接着是讲与商务有关的话题，如：介绍、电话礼仪、商业娱乐、邀请、饮食文化、礼仪、交际技巧、跨文化交际。新版倡导碎片化阅读，每个单元由原来的两个长篇阅读改为1个长篇+若干短篇。同时通过任务驱动，训练学生对阅读技巧的掌握和运用。书中加入二维码，让学生扫码回顾和复习相关阅读技巧，并加入阅读技巧导学微课视频，方便教师教学和学生学习。

Unit 1 Western Cultures
Part 1 Topic Introduction
Part 2 Reading Skill Focus
Part 3 Practical Reading
Part 4 Comprehensive Reading

Unit 2 Making Introductions
Part I Topic Introduction
Part 2 Reading Skill Focus
Part 3 Practical Reading
Part 4 Comprehensive Reading

Unit 3 Telephone Etiquette & Netiquette
Part 1 Topic Introduction
Part 2 Reading Skill Focus
Part 3 Practical Reading
Part 4 Comprehensive Reading

Unit 4 Business hwitation & Entertainment
Part 1 Topic Introduction
Part 2 Reading Skill Focus
Part 3 Practical Reading
Part 4 Comprehensive Reading

Unit 5 Business Travel
Part 1 Topic Introduction
Part 2 Reading Skill Focus
Part 3 Practical Reading
Part 4 Comprehensive Reading

Unit 6 Dining Culture
Part 1 Topic Introduction
Part 2 Reading Skill Focus
Part 3 Practical Reading
Part 4 Comprehensive Reading

Unit 7 Manners
Part 1 Topic Introduction
Part 2 Reading Skill Focus
Part 3 Practical Reading
Part 4 Comprehensive Reading

Unit 8 Communication Skills
Part 1 Topic Introduction
Part 2 Reading Skill Focus
Part 3 Practical Reading
Part 4 Comprehensive Reading

Unit 9 Intercultural Communication
Part 1 Topic Introduction
Part 2 Reading Skill Focus
Part 3 Practical Reading
Part 4 Comprehensive Reading

Unit 10 Being a Smart Customer
Part 1 Topic Introduction
Part 2 Reading Skill Focus
Part 3 Practical Reading
Part 4 Comprehensive Reading

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