- ISBN:9787111507567
- 装帧:平装
- 册数:暂无
- 重量:暂无
- 开本:16开
- 页数:232
- 出版时间:2021-01-01
- 条形码:9787111507567 ; 978-7-111-50756-7
内容简介
本书是“十二五”职业教育国家规划教材,经全国职业教育教材审定委员会审定,是针对当前高职高专广大学生而编写的。它以目前中国经济突飞猛进的变化和发展、靠前交流与合作的日趋广泛、对外贸易的超常规发展、国外公司的大量进入及其本土化经营为经济背景,同时把中国作为商务活动的主战场。本书示范对话从机场迎接外宾开始,经过日常接待和各环节的业务谈判,直到机场送行为止。对用英语进行商务活动中的基础知识、习惯用法、常用句型等进行了通俗易懂的阐述。本书共17单元,46小节,包括示范表达、生词表、对话注释、课后练习等。本书题材新颖,内容充实,练习不拘一格,有较强的实践性和应用性。本书可作为两年制和三年制高职高专院校的外贸、金融、经济管理、电子商务等专业外语课程的教材,还可以供有关专业及外贸商务人员参考。
目录
目录
第2版前言
第1版前言
Unit 1Making New Contact1
11At Customs1
12Meeting Foreign Guests at the
Airport4
13On the Way to the
Hotel6
Unit 2At the Hotel10
21Checking In10
22In the Room13
23Looking Around the
Hotel16
Unit 3Dining at a
Restaurant2131Inviting the Guest21
32Welcome Speech24
33At the Table27
Unit 4Sightseeing31
41Talking about Weather31
42Visiting a Factory34
43Company Introduction37
Unit 5Making Phone Calls40
51Trying to Make Contact40
52Making First Contact43
53Polite Questions46
Unit 6Introduction of
Products5061General Introduction50
62A Visit to a Sample
Room54
63Talks on Specifications57
Unit 7Enquiries and Offers60
71Business Enquiry60
72Offer and Counteroffer63
Unit 8On Price67
81A New Offer67
82Bargaining69
83Making Comparison71
Unit 9Payment Terms75
91Pay by Letter of Credit at
Sight75
92Propose to Pay by the Letter of
Credit79
93Asking for Easier Payment
Terms84
Unit 10A Letter of Credit89
101The Establishment of a
Letter of Credit89
102Amendment of the L/C93
103Extension of the L/C97
Unit 11Packing and
Marking102111Export Packing102
112Labels106
113Container Service110
Unit 12Shipment and
Delivery116121On Shipment116
122The Date of Delivery121
123Late Delivery126
124Nondelivery130
Unit 13Insurance136
131Insurance Coverage136
132A Talk on Insurance141
Unit 14Claims and
Settlement147 141A Claim Case on Quality
Deterioration147
142Settling a Claim151
Unit 15Agency154
151Trying to Get Agency
Right154
152Renewing Agency
Agreement158
153Refusing Request for
Agency 160
Unit 16Making a Bargain165161Conclusion of
Business165
162Signing a Contract174
Unit 17Parting183
171Seeing Off at the
Airport183
172Saying Goodbye on
Telephone188
附录195
附录ACommon Business English
Terms195
附录BCommon Business English
Abbreviations205
参考文献225
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