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图文详情
- ISBN:9787100159777
- 装帧:80g胶版纸
- 册数:暂无
- 重量:暂无
- 开本:16开
- 页数:100
- 出版时间:2019-03-01
- 条形码:9787100159777 ; 978-7-100-15977-7
本书特色
“剑桥商务英语沟通技能”系列丛书是一套从剑桥大学出版社引进的英文影印丛书。共四种,分别是《国际商务谈判》《高级商务写作》《跨文化商务沟通》《演讲与展示》。其中写作、演讲、谈判是三项传统的沟通技能,随着全球化的不断发展,不同文化间的沟通差异是当今国际商务环境中备受瞩目的新亮点。
内容简介
《剑桥商务英语沟通技能:高级商务写作》这本书几乎覆盖商务写作的所有方面——邮件、信函和报告。内容主要集中在沟通技能及写作大纲。书后附的CD再现了真实的商务人士如何会面,以及电话沟通。书后附有练习答案和录音脚本。
目录
Getting ready to write for impact
1 Introductions,requests,enqui ries
A Introduce you rself in emails and Ietters
B Enquiries and requests in emails and letters
2 Notes and minutes
A Note—taking skills
B Meeting minutes
3 lnvitations and Ietters
A Write.accept and decline invitations
B Formats for business Ietters
4 Preparing a report
A Analyse what makes a report effective
B Making notes for a report
5 Making your case in a report
A The Introduction
B Present information and describe data
6 Getting the tone right
A Ensu re the style is right
B Apologise and thank in emails and letters
Case study 1:Kompleet Solutions
7 Making and responding to complaints
A Make complaints
B Handle complaints
8 The body of the report
A Link your ideas and build effective pa ragraphs
B Think about the reader
9 Negotiating in writing
A Negotiate via email;cOnfirm ag reement
B Structure negotiating emails
10 The report concluded
A The Conclusions section
B The Recommendations section
11 Making arrangements by email
A Set up meetings;confirm and change arrangements
B Check understanding;cla rify meaning
12 Finishing a report
A Write an Executive summarv
B Edit and check your writing
Case study 2:ADC
Audio scripts
Answer key
AdditionaI materials
Extended writing tasks
Extended writing tasks:Model answers
Acknowledqements
展开全部
作者简介
蒂姆·班克斯在希腊、埃及、捷克、越南和泰国这些国家从事了20多年的英语教学工作。他目前在肯尼亚的英国文化委员会工作。他在课程材料的开发方面有着丰富的经验,并对课程的设计和营销有着浓厚的兴趣。
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