什么是在线研究?

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作者：Tristram Hooley，John

出版社：上海外语教育出版社

本类榜单：社会科学

分类：社会科学 > 社会学 > 社会学理论

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ISBN：9787544665032
装帧：一般胶版纸
册数：暂无
重量：暂无
开本：21cm
页数：161页
出版时间：2020-09-01
条形码：9787544665032 ; 978-7-5446-6503-2

本书特色

近年来，上海外语教育出版社陆续策划推出了“外语学术普及系列”“外国语言文学知名学者讲座系列·语言学十讲”等面向入门级读者的普及性丛书，邀请学界知名专家对外国文学和语言学研究领域的基本问题进行简明扼要的梳理、归纳和介绍，受到了广大读者的一致好评，获得了良好的社会效益。鉴于此，上海外语教育出版社又从布鲁姆斯伯里（ Bloomsbury）出版集团精选引进了一套普及性学术丛书“‘什么是’研究方法系列”，深入浅出地介绍社会科学中的常用研究方法和问题。丛书主题涉及社交网络分析、在线研究、话语分析、日记法、质性研究、质性访谈、质性研究伦理、定量纵向数据分析等领域。每一分册均以“什么是……”命名，围绕一个主题，梳理该领域发展概况，阐释关键术语，介绍前沿成果或通过案例分析展示该研究方法的实际应用情况，并通过推荐书目或参考书目为读者延伸阅读提供指导。各分册作者均为相关领域的资深研究者，思路清晰，言简意赅。相信本丛书的出版能够满足对社会科学研究感兴趣的读者的阅读需求，引领他们进入社会科学研究的学术园地。丛书个别分册提及一些研究网站，用于辅助论述。编辑已对网站内容进行必要的核查。考虑到网站内容实时更新，仍请读者在查阅时注意甄别。

内容简介

本书对在线社会研究做了简单易懂的介绍，涵盖了社会科学家关注的关键问题：在线调查、焦点小组、访谈、民族志和实验，以及讨论社交媒体和在线研究伦理的影响。它为新的研究领域提供了一个详细的，**的词汇和书目，书中简短、清晰的案例研究可以让学生在实践中看到研究的例子。 The 'What is？' Research Methods series provides authoritative introductions to a range of research methods which are at the forefront of developments in the social sciences. Each volume sets out the key elements of the particular method and features examples of its application, drawing on a consistent structure across the whole series. Written in an accessible style by leading experts in the field, this series is an innovative pedagogical and research resource. The massive expansion of the internet into every aspect of our lives creates a challenge for social researchers can they simply transfer their traditional methods and techniques online or do they need to reinvent research methods for the new environment？ As online research becomes increasingly prevalent it becomes more important for researchers to have an answer to these questions and an approach to conducting research online. This book is a straightforward, accessible introduction to social research online. It covers the key issues and concerns for social scientists online surveys, focus groups, interviews, ethnographies and experiments, as well as discussing the implications of social media, and of online research ethics. It provides a detailed, up-to-date glossary and bibliography for those new to the area. Short, clear case studies throughout allow students to see examples of the research in practice. Wide-ranging and interdisciplinary, What is Online Research？ shows social scientists of all levels-from undergraduates to established researchers-how to engage in the online environment in appropriate ways, and points the way forward for future research.

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