世纪商务英语阅读教程:Ⅰ:专业篇

Unit 1 Business Ownership Part l Topic Introduction Part 2 Reading Skills Practice Part 3 Comprehensive Reading Unit 2 Company Structure and Corporate Culture Part 1 Topic Introduction Part 2 Reading Skills Practice Part 3 Comprehensive Reading Unit 3 Marketing Part 1 Topic Introduction Part 2 Reading Skills Practice Part 3 Comprehensive Reading Unit 4 Distribution Channel Part 1 Topic Introduction Part 2 Reading Skills Practice Part 3 Comprehensive Reading Unit 5 Promotion Part 1 Topic Introduction Part 2 Reading Skills Practice Part 3 Comprehensive Reading Unit 6 E-commerce & Cross-border E-commerce Part 1 Topic Introduction Part 2 Reading Skills Practice Part 3 Comprehensive Reading Unit 7 Financial Management Part 1 Topic Introduction Part 2 Reading Skills Practice Part 3 Comprehensive Reading Unit 8 Real Estate Part 1 Topic Introduction Part 2 Reading Skills Practice Part 3 Comprehensive Reading Unit 9 Risk Management and Insurance Part 1 Topic Introduction Part 2 Reading Skills Practice Part 3 Comprehensive Reading Unit 10 Business Law & Business Ethics Part 1 Topic Introduction Part 2 Reading Skills Practice Part 3 Comprehensive Reading