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  • ISBN:9787562825913
  • 装帧:暂无
  • 册数:暂无
  • 重量:暂无
  • 开本:16
  • 页数:261 页
  • 出版时间:2009-09-01
  • 条形码:9787562825913 ; 978-7-5628-2591-3

目录

Part Ⅰ General Introduction Chapter One Introduction to International Business CommunicationLesson 1 Introduction to Business CommunicationLesson 2 Principles of Business Written Communication Chapter Two The Structure and Layout of Business LetterLesson 3 The Structure and Layout of Business LetterPart Ⅱ Extemal CommunicationChapter Three Enquiry and RequestLesson 4 Letters about Routine Inquiries Lesson 5 Letters about Routine Orders Chapter Four Claims and Complaints Lesson 6 Letters about Routine Claims and ComplaintsChapter Five Letters with Positive InformationLesson 7 Neutral Replies to Routine RequestsLesson 8 Letters Saying Yes to InquiriesLesson 9 Letters Saying Yes to OrdersLesson 10 Letters Saying Yes to ClaimsChapter Six Letters with Negative Information Lesson 11 Letters Saying No to Requests for FayorsLesson 12 Letters Saying No to OrdersLesson 13 Letters Saying No to Adjustment RequestsPart Ⅲ Internal CommunicationChapter Seven Memorandums and MinutesLesson 14 Business Memorandum WritingLesson 15 Minutes Writin9Chapter Eight ReportsLesson 16 Report WritingPart Ⅳ Modern WritingChapter Nine Modern Business English WritingLesson 17 Telegraph and TelexLesson 18 E-commerce&E-mailAppendix 1 商务英语常用缩略语Appendix 2 公司单证Appendix 3 官方证明Bibliography
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《商务英语写作》是一本商务英语写作理论与实务相结合的书籍,既可以作为高等院校国际贸易和商务英语专业英语教材,也可以供商务工作者和专业的培训机构使用。内容全面:既包括商务英语写作的基本原则、书信格式,也包括各种不同种类商务信函的写法。不仅涉及面广,而且针对性突出。编排合理:《商务英语写作》在编排上不同于其他商务写作书籍,不是按照商务流程的顺序,而是按照书信的不同类别进行分类介绍。实用性强:书中信件和资料多从新近的商务实践中收集、获取,有较强时代性。书后配有课文注释、练习和相关知识补充,增加了《商务英语写作》的可读性。

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