新编外贸英语函电

Unit 1 Fundamentals of Writing Business Letters1．1 General Guidelines1．2 Structure of a Business Letter1．3 The Formats of a Business Letter1．4 Addressing Envelopes1．5 ExercisesUnit 2 Establishing Business Relations2．1 Background Introduction2．2 Structure of a Start Letter2．3 Specimen Letters2．4 Useful Expressions2．5 ExercisesUnit 3 Enquires3．1 Background Introduction3．2 Structure of a Letter3．3 Specimen Letters3．4 Useful Expressions3．5 ExercisesUnit 4 Offers4．1 Background Introduction4．2 Structure of a Letter4．3 Specimen Letters4．4 Useful Expressions4．5 ExercisesUnit 5 Counter-Offers5．1 Background Introduction5．2 Structure of a Letter5．3 Specimen Letters5．4 Useful Expressions5．5 ExercisesUnit 6 Conclusion of Business6．1 Background Introduction6．2 Structure of a Letter6．3 Specimen Letters6．4 Useful Expressions6．5 ExercisesUnit 7 Sales Promotion7．1 Background Introduction7．2 Writing Guide7．3 Specimen Letters7．4 Useful Expressions7．5 ExercisesUnit 8 Payment8．1 Background Introduction8．2 Writing Guide8．3 Specimen Letters8．4 Useful Expressions8．5 ExercisesUnit 9 Letter of Credit9．1 Background Introduction9．2 Structure of a Letter9．3 Specimen Letters9．4 Useful Expressions9．5 ExercisesUnit 10 Packing10．1 Background Introduction10．2 Stnucture of a Letter10．3 Specimen Letters10．4 Useful Expressions10．5 ExercisesUnit 11 Making Shipment11．1 Background Introduction11．2 Structure of a Letter11．3 Specimen Letters11．4 Useful Expressions11．5 ExercisesUnit 12 Insurance12．1 Background Introduction12．2 Structure of a Letter12．3 Specimen Letters12．4 Useful Expressions12．5 ExercisesUnit 13 Complaints and Claims13．1 Background Introduction13．2 Structure of a Letter13．3 Specimen Letters13．4 Useful Expressions13．5 ExercisesUnit 14 Agency14．1 Background Introduction14．2 Structure of a Letter14．3 Specimen Letters14．4 Useful Expressions14．5 Exercises附录 外贸函电常用英语缩略语参考文献