大学专业英语系列教材管理学专业英语教程(第4版)(上)/邱东林等/大学专业英语系列教材

Unit one
Text (1) Modern Management Movement (1) ..........................................................1
翻译技巧 翻译导言 ........................................................................................................4
英语口语 ASKING THE WAY ..............................................................................7
Text (2) Modern Management Movement (2) ........................................................12
Unit two
Text (1) Building the Horizontal Dimension of Organizations ................................19
翻译技巧 代词的翻译 ...................................................................................................24
英语口语 BANKING ...........................................................................................25
Text (2) Building the Vertical Dimension of Organizations ...................................29
Unit three
Text (1) The Case for Contingent Governance (1) ................................................35
翻译技巧 某些困惑词的翻译 .......................................................................................39
英语口语 BUSINESS NEGOTIATION ...............................................................40
Text (2) The Case for Contingent Governance (2) ................................................45
Unit Four
Text (1) What Is Strategy?.....................................................................................53
翻译技巧 it 的翻译 ........................................................................................................57
英语口语 EDUCATION ......................................................................................59
Text (2) Strategy Rests on Unique Activities ..........................................................63
Unit Five
Text (1) Why Business Models Matter...................................................................71
翻译技巧 否定形式的翻译 ..........................................................................