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电子商务英语自考学习包

电子商务英语自考学习包

1星价 ¥16.9 (3.4折)
2星价¥16.9 定价¥49.8

温馨提示:5折以下图书主要为出版社尾货,大部分为全新(有塑封/无塑封),个别图书品相8-9成新、切口有划线标记、光盘等附件不全详细品相说明>>

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  • ISBN:7538270396
  • 装帧:一般纯质纸
  • 册数:暂无
  • 重量:暂无
  • 开本:16
  • 页数:237 页
  • 出版时间:2004-09-01
  • 条形码:9787538270396 ; 978-7-5382-7039-6

本书特色

《电子商务英语》是崔刚编写的,由辽宁教育出版社出版。

内容简介

这是一张不显眼的小图,但却是作者绘本创作生涯中一个重要的开始。作者在1998年所创作的**本绘本《森林里的秘密》,就是从这张小图开始发展的,如果没有这张图,就不会有这本书,没有这本书,现在也许就不会有几米和其他作品了。对我而言,生命的变化虽然太大太快,但每一个模糊的开始,都可能充满着无限美丽的期待。

目录

Unit 1 Getting to Know E-businessText A Introduction to E-businessText B B2B and B2CUnit 2 Planning an E-businessText A General Outline of an Internet Business PlanText B BThree Architectural Models of E-businessUnit 3 Keys to SuccessText A Ten Imperatives for E-business Success (Part I)Text B Ten Imperatives for E-business Success (Part II)Unit 4 Building and Maintaining a WebsiteText A The Elements of Managing and Operating a Web SiteText B To Build a Website for E-businessUnit 5 Case StudiesText A Case Study: BabyCenterText B E-business Case Study: Haystack ToysUnit 6 Keeping Good Relationship with CustomersText A Customer Relationship ManagementText B Customer SupportUnit 7 E-business PaymentText A E-money: Statements and PaymentsText B Electronic Payment SystemsUnit 8 Search EnginesText A Issues with Search EnginesText B The Future of SearchingUnit 9 E-business ActivitiesText A eProcurementText B OLd Ways of Commerce New Again on NetUnit 10 E-business Legal EssentialsText A E-business Legal Essentials (Part I)Text B E-business Legal Essentials (Part II) Unit 11 E-business ReportText A $14 Billion in Silent LossesText B CheckoutUnit 12 New Trends of E-businessText A Taking Control of the Trends in the Ever-Evolving E-business Space (Part I)Text B Taking Control of the Trends in the Ever-Evolving E-business Space (Part II)后记电子商务英语自学考试大纲
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节选

《电子商务英语》作为我国高等教育组成部分的自学考试,其职责就是在高等教育这个水平上倡导自学、鼓励自学、帮助自学、推动自学,为每一个自学者铺就成才之路。组织编写供读者学习的教材就是履行这个职责的重要环节。毫无疑问,这种教材应当适合自学,应当有利于学习者掌握、了解新知识、新信息,有利于学习者增强创新意识、培养实践能力、形成自学能力,也有利于学习者学以致用、解决实际工作中所遇到的问题。

相关资料

EuroSearchOne project to overcome the limitations of the existing search engines is the Euro~archproject. Euroserch is a federation of national search engines which gives much better resultsand is more suited to the challenges of the multilingual and multicultural global Internet. Thefounding members are national search engines from Italy, Spain and Switzerland. The multilin-gual approach allows a query to be entered in the preferred language of the researcher and thesearch engine takes care of the search on the search engines in the other languages.Every national site that is part of the federation remains in the country of origin and ismaintained by a native speaker who will ensure that the search works in their own language. Atthe same time, the EuroSearch framework tries to remain open to other countries and serviceswho would like to become part of the initiative.The framework allows provision, access and retrieval of documents that are not only inEnglish, but also in a variety of other European languages. This makes it easier to find informa-tion provided in other languages than English that may contain the information the searcher waslooking for. It enables people who do not speak English to retrieve information and informationproviders to present their information in their mother tongue, as they can express themselvesmore clearly in that language.The EuroSearch project wants to develop techniques and resources to implement a crosslanguage search engine and to improve retrieval and classification technologies. The ultimategoal is to create a federation of national search engines that work together in order to deliverbetter search results. A prototype is currently being built that provides an interface to formulatequeries and present understandable results in the users' preferred languages. This requires thesystem to translate not only the queries into a meta-language, but also translate the results andthe resulting web pages into the query lang

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