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图文详情
  • ISBN:9787566307811
  • 装帧:一般胶版纸
  • 册数:暂无
  • 重量:暂无
  • 开本:16开
  • 页数:258
  • 出版时间:2013-08-01
  • 条形码:9787566307811 ; 978-7-5663-0781-1

本书特色

刘妮雅编著的《商务技能综合实训(全国应用型本科商务英语系列规划教材)》系全国应用型本科商务英语系列规划教材。本系列教材面向全国应用型本科院校,以培养学生的商务英语应用能力为目标。教材编排均根据全国应用型本科院校课程设置而定,适用于应用型本科院校商务英语专业、财经专业和英语专业商务/应用/外贸外语方向的学生。《商务技能综合实训(全国应用型本科商务英语系列规划教材)》由刘妮雅主编。

内容简介

《商务技能综合实训》主要针对商务英语专业和国际贸易专业的学生,以培养其在国际商务领域的岗位技能为目标,以真实的贸易环境为依托,通过进行综合实践练习,完善学生的知识结构、提高学生的动手能力。通过实训练习,学生可以在已掌握的理论知识的基础上,全面、系统地掌握国际贸易业务的基本操作流程和技巧。

目录

导论实训准备Chapter 1 Career & Job Interview1.Career & Job Interview2.Simulated Interview3.Application Letter & Resume4.Simulated PracticeChapter 2 Developing International Market1.Selecting Potential Markets Abroad2.Trade Fairs3.ManagementofE-Marketing4.Choosing Trading PartnersChapter 3 Establishment of Business Relations1.Writing Letters on Establishment of Business Relations2.Business Reception3.International Business ConferenceChapter 4 Business Negotiation1.Export Quotation Calculation2.Business Negotiation3.Export Counter-bid Calculation4.Making out Pricelist5.Proforma Invoice6.International Business Telephone Call Chapter 5 Signing Business Contract1.Export Sales Letter2.Making out Export Contract3.Translating Business ContractChapter 6 Letter of Credit1. Issuance of L/C2.Examination of L/C3.Amendments to L/CChapter 7 Shipment1.Commercial Invoice2.Packing List3.Inspection4.Chartering a Ship or Booking Shipping Space5.Declaration6.InsuranceChapter 8 Settlement of Exchange1.Payment Methods2.Negotiation Documents Under Letter of Credit3.Payment Instruments-Draft / Bill of Exchange4.Making out Documents for SettlementChapter 9 Issues After Transaction1.Export Verification2.Export Tax Repay3.Delivery4.Claim Chapter 10 Comprehensive Practice on International Trade1.Basic Information2.Trade and Business Information3.Trauung of Export Business4.Training of Import Business参考文献
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